FOURTH ANNUAL ‘WE AIN’T SELLING NOTHING’ BLACK FRIDAY EVENT
In the US, the Friday after Thanksgiving is called “Black Friday”. It is an expression of accounting… being in the black. This is good (profit) rather than being in the red (deficit). The retailers look to this day as a bellwether as to the seasonal sales. It is a time of outrageous sales that work very, very hard to separate you from your hard-earned money.
I know we ain’t offering a big screen TV for $24, nor do we have any actions, presets, or ebooks for sale this week. If you want crowds, have at it… masks and all, I guess.
This will be my fourth year of FREE Black Friday presentations. If you want to take a bit of a break from fighting soccer moms for the latest in all things for a better kitchen, you could elect to spend some time with us here at Lighting Essentials.
We have some stuff to share, and we don’t charge a thing.
WORKSHOP ONE: BUILDING A POSTCARD PROMO IN PHOTOSHOP
This is a simple project for setting up your card with bleeds and content areas so that customizing it or making several matching cards is easy. We will start with a blank canvas, three images, and a basic design that will make the work look great.
WORKSHOP TWO: CREATING A STRATEGY AND IMPLEMENTATION PLAN FOR SOCIAL MEDIA
Are you wanting to figure out all the moving parts of how to create content for a solid social media promotion? This is the hour for you. We will show you how to integrate a few simple content creations into a workable solution. Instead of creating different content for all the different platforms, find out how to use the same content in different ways across the platforms.
PHOTO TALK FRIDAY: PROJECT 52 IN THE MEMBER’S WORDS
Project 52 Pro System is enrolling starting on Thanksgiving. We will have several P52 members on this call to discuss what Project 52 has done for them. Alumni will join new members to discuss the approach we use, whether it is effective, and you can ask questions. We will look at the process and the results of the training.
WORKSHOP THREE: CREATING FLOW IN A LINEAR PRESENTATION
Whether it is a printed portfolio, an online presentation, slideshow, or print show, the order in which you display your work can make a huge difference. In addition to the flow, the decision of whether and how to use borders, bleeds, or keylines will also enhance (or take away from) your image presentations.
In Commercial Photography Some Things Change and Some Things Don’t
Some Things Change, and Some Things Stay the Same The constant, and rapidly changing landscape of photography continues unabated. Some may think of this as a very scary time to be in this business. They may be right… for them. For me it is nearly a miraculous time to...
Shooting Ice Cream with Photographer Rick Gayle
PHOTO BY RICK GAYLE, PHOENIX I will simply link to Rick's article here. Rick is a Phoenix photographer specializing in still life and food. This is a nicely done article documenting a shoot for Coldstone Creamery. BTS shots as well as some finished examples. You can...
Read more“I think that its a society that has totally lost its bearings on the terms of what its values are, and so its put all its value into celebrity. There is such a lack of spiritual self confidence perhaps that the achievers seem to have to be the kind of holy cows that people worship.”
— Editor, Vanity Fair, ca 1993
Annie Leibovitz Documentary
"I think that its a society that has totally lost its bearings on the terms of what its values are, and so its put all its value into celebrity. There is such a lack of spiritual self confidence perhaps that the achievers seem to have to be the kind of holy cows that...
Read more“The great thing about the job was that in the evenings when we weren’t doing these ads, we photographed Anjelica Huston and Julie Driscoll. Polly Mellon, the fashion editor was there – it must have been for Vogue. Julie Driscoll was a pop singer with Brian Auger and Trinity. Musically they were a very hot band at the time. At the end of the shoot, Dick (Avedon) gave her a kiss and she, being very, very English, said in her slightly Cockney accent, “Oh, I bet they’ll be awful,” which is a totally English way to say “Thank you.” He just froze. He sort of straightened, and said, “When I take pictures, they’re good.””
— Neil Selkirk on Richard Avedon
Neil Selkirk with Elizabeth Avedon
"The great thing about the job was that in the evenings when we weren’t doing these ads, we photographed Anjelica Huston and Julie Driscoll. Polly Mellon, the fashion editor was there - it must have been for Vogue. Julie Driscoll was a pop singer with Brian Auger and...
Two Articles on Printing at Nearly the Same Time
Awesome coincidence? Or a convergence of some unknown force? I do not know, but it is interesting nonetheless. Last week Petapixel ran an article I had written titled "Prints. Remember Prints?" (Article Here) Almost immediately afterwards they ran Lynne Cartia's...
Moodboard: Edgy Portraits
Here are a few portraits that caught my eye last week. I hope you enjoy the picks. Ryan McGehee delivered this exceptional portrait. Brave crop, lighting that engages and mystifies and an absolutely charming face. Kine Meijer showed this unique portrait and knocked me...
